The author of the text is Krystyna Kacperska, Content Marketing Specialist at Omnipack. In this article you will learn: why you should consider advertising on youtube what opportunities different types of YouTube campaigns open up for you Why YouTube? The YouTube platform needs no introduction. It is undeniably the largest website aggregating video content. , Google quickly discovered. A little over a year after its official launch, the news about the purchase of the platform by the leader among search engines hit the public. Since then, YouTube, as well as Google, have undergone countless changes with their services. In the past, the service was only for uploading videos that people wanted to share.
It's a completely different world. The best example of this is the music segment. In the past, the creators could not imagine uploading music to such platforms, and each made by outsiders was treated as piracy. Today is completely different. The creators cannot imagine that their music would not be on YouTube. Of course, this is one of many examples. Let's be honest - if around 2010 we china phone number list were asked if there would be a profession like YouTuber, everyone would burst out laughing. Where did this change come from? Well, today's YouTube is also an advertising platform. The creators of the so-called "quality content" has a wide audience. Therefore, ads "passed" through their channel have more opportunities to monetize.
You could write a separate article about all the meanders related to creating channels and content. The same applies to the growing share of video formats in digital marketing. Today, however, I want to focus on the aspect of YouTube's advertising platform and how much potential it brings. everyone would burst out laughing. Where did this change come from? Well, today's YouTube is also an advertising platform. The creators of the so-called "quality content" has a wide audience. Therefore, ads "passed" through their channel have more opportunities to monetize. You could write a separate article about all the meanders related to creating channels and content.